The Four Levels of Innovation
-
Tom Parson
Not all innovation is created equal - but all innovation matters.
Innovation is something that happens at every level of life and business.
World-changing breakthroughs, yes, but also small daily improvements. Each level plays a part in driving progress and creating value.
Everyday Innovation
Small creative acts that make life easier or more enjoyable.
Think improvising in the kitchen, finding a quicker way to complete a task, or standing on a big yellow book to reach a high bookshelf.
Shared Innovation
Ideas that improve life for families, teams or communities.
For example, a family chore rota, or a restaurant adopting a shared digital checklist - small changes that make being together better.
Widespread Innovation
New ideas that transform sectors or shift cultures.
Paper straws, hybrid working, or the Manchester Ship Canal all reshaped how industries operate.
Revolutionary Innovation
World-changing breakthroughs that define generations.
Commercial air travel, the internet, penicillin - the big leaps that changed everything.
Innovation doesn’t have to be revolutionary to matter.
Every act of creativity that makes something better than yesterday creates value - for people, teams and the wider world.
So what innovations come to mind for you?
- In your personal life?
- In your community or team?
- In your sector or culture?
