Tom Parson
Quick Reads · 3 mins
Complex vs Complicated
Many SMEs I work with struggle because they've misdiagnosed a challenges as complicated, when it's actually complex. What's the difference and why does it matter?
Big Ideas · 4 mins
Is your vision for success demotivating you?
Many leaders I hear from feel they've made a prison for themselves out of what used to be something fun and exciting. How do you have goals, without them being a straitjacket?
Big Ideas · 6 mins
Why your ideas never go anywhere
Often, we don’t need someone to tell us what better looks like. We have plenty of ideas of how to be better, we just can't get started on them. And in my experience, that happens for 3 reasons.
Big Ideas · 4 mins
In defence of generalists
The pressure to specialise can be strong - as early as school we’re asked what we want to specialise in. But is there merit to being a generalist instead?
Big Ideas · 5 mins
Becoming comfortable with discomfort
As small business owners, we're often faced with discomfort. We're taught that discomfort should be avoided, fixed, resolved. But what opportunities are we overlooking by rushing to fix every problem?
Quick Reads · 2 mins
Unknown unknowns
Have you ever looked back at a decision and thought: how did I not know that? We all know that there are things we don't know, but what about the things we don't even know we don't know?
Plays · 3 mins
Prioritise with a weighted matrix
When faced with new ideas and impending change, how do you decide where to start?
Big Ideas · 6 mins
Seek the tiger, find the jungle
Opportunity cost, accidental innovations and the value of paying attention to your surroundings.
Quick Reads · 3 mins
Divergent & Convergent Thinking
Most teams mix up these two types of thinking, leading to frustration or unintentionally sabotaging good ideas.
Plays · 3 mins
10 Ways to Strengthen Your Idea with AI
AI can be a fantastic tool to challenge our own thinking, ask us tough questions, and stress-test ideas to reduce the likelihood of wasted time and resources.
Big Ideas · 6 mins
6 ways I'm using AI to be more creative
A recent report lists curiosity, flexibility and imagination as among the most crucial skills for 2030. Many believe AI is threatening our imagination and creative thinking, but can we use AI to actually make us more creative?
Plays · 3 mins
Use SCAMPER to come up with 7 new ideas
This technique gives us 7 ways to take an existing idea and produce 7 variations, potentially revealing a better approach.
